Our Story


Benjamin Pearce

     I’ve been helping small to Large businesses get more leads, sales, and profits since 2009. Over the years I worked at some of Sydney’s most prestigious Agencies, dealing directly with an array of clients from multiple industries.

Later in my career, I had the opportunity to work for ASX listed corporation Melbourne IT Group. At the shock of many (myself included) in January 2017 I among half of the marketing department was made redundant or repositioned in the company. The positions offered were not in line with what I wanted in a career so I took the redundancy and left.

At Melbourne IT I managed the Google marketing for MIT’s multiple brands such as Netregistry, Web Central, TPP Wholesale and 9 other Australian web-based brands. During that time I was able to achieve amazing growth in Traffic, leads and sales for the brands, and I also had the privilege of teaching small business owners at monthly Digital Marketing courses and also speaking at the Melbourne Small Business festival.

After the redundancy, I was at a crossroad in my life where I could either choose to continue with what I thought was a ‘secure career path’ or I could do my own thing and deal directly with business owners again which was what I was (and still am) passionate about. So against all logic, I took a step of faith and started Top Hat Media and I’ve never looked back since! Now I have the honor of working with a small select group of up and coming businesses from around Australia. My focus at Top Hat is always honesty, hard work and being dedicated to getting businesses RESULTS!

The difference between me and the rest is this, IF I don’t feel I can exponentially improve your digital marketing strategy, I simply won’t work with you… I’m completely transparent in everything I do and only work with a select few who I feel can really benefit from my digital strategies.”